Carbonated Soft Drinks Market : A Global Analysis of the Market Size, Share, and Trends
Market
Highlights
Carbonated
Soft Drinks are processed beverages packed into airtight containers such as
bottles and cans. Carbonated soft drinks are widely available to customers as
retailers are increasing shelf space for these products. The market for
carbonated soft drinks is fragmented due to the presence of several small- and
large-scale players. These players are focusing on product development as a key
strategy to cater to the changing needs of consumers. For instance, market
players are launching low-calorie carbonated soft drinks to meet the growing
demand from health-conscious consumers. The Global Carbonated Soft Drinks
Market Share is Expected to Reach USD 605.80 billion by 2030 at a CAGR of 4.3%
During the Forecast Period.
The global
Carbonated
Soft Drinks Market Share has been segmented on the basis of
flavor, packaging type, and distribution channel.
Based on
flavor, the global Carbonated Soft Drinks Market Share has been divided into
cola, lemon and lime, orange, and others. The cola segment is expected to
garner the highest revenue share during the forecast period. Consumer
preference for cola-flavored carbonated soft drinks is driving the growth of
the segment. Cola-flavored drinks have a balanced taste, with equal measures of
sweet, salt, bitter, and savory along with alkaline and acidic sensations.
On the
basis of packaging type, the global Carbonated Soft Drinks Market Share has
been classified as bottles and cans. The bottles segment is anticipated to gain
the larger revenue share during the review period. Several market players
provide carbonated soft drinks in different sizes of bottles for ease of
consumption and storage. Moreover, market players are constantly introducing a
variety of bottles and cans with innovative styles and colors to attract more
customers.
The global
Carbonated Soft Drinks Market Share has been segregated, by distribution
channel, into store-based and non-store-based. The store-based segment has
further been divided into hypermarkets and supermarkets, convenience stores,
and others. The store-based segment is expected to hold the larger share
of the global Carbonated Soft Drinks Market Share due to the high availability
of carbonated soft drinks in retail stores. However, the non-store-based
segment is expected to register a higher growth rate during the forecast
period.
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Key
Players
Some of the key players in the global Carbonated
Soft Drinks Market Share are PepsiCo Inc. Keurig
Dr. Pepper Inc.,, Jones Soda Co., The
Coca-Cola Company, Danone S.A., Appalachian
Brewing Company, Ltd., Refresco Group, Postobon
S.A., Konami Holdings Corp., NSI International Inc.
Regional
Analysis
The global
Carbonated Soft Drinks Market Share has been segmented, on the basis of region,
into North America, Europe, Asia-Pacific, and the rest of the world.
North
America is expected to lead the global Carbonated Soft Drinks Market Share
owing to the high consumer preference in the region.
The
Asia-Pacific Carbonated Soft Drinks Market Share is expected to grow at a rapid
pace owing to the surging consumption in the region and changing eating habits
leading to consumers preferring ready-to-drink products.
Some of
the growth strategies adopted by the players operating in the market were
innovations, product launches, expansions, and mergers.
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